About the ICA


Welcome to the Institute of Communication Agencies

ICA is the not-for-profit association for Canadian communication agencies, representing 75%+ of all national advertising. Our mission is to champion commercial creativity, amplify the industry’s economic impact, and to embrace and drive change. ICA promotes higher standards and best practices, and serves as the largest source of information, advice and training for the industry.

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What Makes Super Bowl Advertising Worth the Multi-Million Spend?

Paying a fortune for a 30-second commercial can still make business sense for brands, but only if advertising goes way beyond the game, say ...
Feb 03 2016

ICA and Ipsos announce fifth annual Top 10 Most Influential Brands in Canada at FFWD: Advertising and Marketing Week 2016

Google retains top spot for fourth year, rankings shift and Amazon enters Top 10.
Jan 26 2016

FFWD: Advertising and Marketing Week 2016 announces compelling roster of international thought leaders on theme of change

Canada’s must-attend strategy, innovation and creativity suite of events underscores relevance of embracing change for economic survival.
Jan 13 2016

The Institute of Communication Agencies announces 2016 Board of Directors and Board of Governors

Newly appointed Boards to provide inspired & thoughtful leadership for Canadian communication agencies.
Dec 16 2015