Agency Transformation Summit

May 14-15, 2018

The ICA calls on all agencies to stand up for their value!

Compressed margins, procurement driven agency selection processes, increased commoditization, and longer & longer payment terms are becoming the norm as clients look everywhere to save. 

We must value our creativity in order to champion that value to clients. The profitability and future growth of agencies depends on this. 

By standing up for what they are worth, agencies not only stand up for their business and brand values, but the industry at large. 

Stand up for your value at the ICA's Agency Transformation Summit, May 14-15!

The Agency Transformation Summit has been curated and crafted to serve as the catalyst for agencies to stand up to clients and fuel their profitability and growth. 

The conference features three sub-themes that, taken together, provide agencies a blueprint for articulating and defending their value:

  • AMPLIFY the value of work that works!

  • PROTECT the value of work that works!

  • TRANSFORM the value of work that works!

We hope you will join us at the Agency Transformation Summit on May 14-15th to answer the call and STAND UP FOR YOUR VALUE.


Monday, May 14th 11:30 a.m. to Tuesday, May 15th 1:00 p.m. 

$1,499.00 plus - ICA Member - Early Bird
$1,899.00 plus - Non Member - Early Bird
$1,799.00 plus - ICA Member - Regular
$2,199.00 plus - Non Member - Regular
Early bird pricing ends March 31st at midnight.

Blue Mountain Resort
The Blue Mountains, ON L9Y 0V9

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Tickets include lunch, cocktails, dinner and hotel accommodations on May 14th, as well as breakfast and lunch on May 15th.
NOTE: Once registered a room will be automatically allocated
Tickets are non-refundable but are transferable.
Click here for more information about Westin Trillium House.
Thank you once again to our presenting sponsor, The Globe & Mail!

Should you have any questions regarding offsite opportunities or would like to book additional room nights/meeting rooms please contact Grace Consul. Please also advise her of any dietary restrictions or mobility challenges Blue Mountain Resort should be made aware of. You can contact Grace at grace@theica.ca or 416-482-1396 x 229.