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ICA Names Robert Maclean To Lead PR & Content Unit


The Institute of Communication Agencies (ICA), the professional business association representing Canada’s communication & advertising agencies, has hired agency communications expert Robert MacLean.
 
MacLean, an accomplished public relations & corporate communications leader, becomes director of the ICA’s Public Relations & Content Unit, a new initiative to amplify communications & provide additional member benefits.
 
Reporting to ICA President & CEO Scott Knox, MacLean will enhance stakeholder communications & serve members as a resource offering specialized PR services. Additionally, he will oversee content development & curation for the ICA’s social platforms & other online initiatives. 


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